The Economics and Politics of the Red Carpet

The Oscars will be a done deal by bedtime Sunday, but the wrangling over who won the red carpet will have just begun. There’s an entire industry devoted to the pursuit of red carpet perfection. Stylists make big bucks during awards season to source the perfect gowns and jewelry and shoes, while actresses like Jennifer Lawrence or Cate Blanchett often strike incredibly lucrative, exclusive deals with fashion houses. We explore the red carpet economy.

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